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CookSmart

Design research to improve the millennials' home cooking experience.

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Roles

Design Researcher, UI/UX Designer

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Context

Design Research, Prototype Development

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Timeline

2020 / 10 Weeks

Design Research

This research focuses on food preparation and cooking device innovations. Cooking is a daily activity where people encounter different types of problems. We hope to identify the specific difficulties and issues faced by people during the cooking process.

Design Synthesis

In our primary research, we confirmed that millennials do want to achieve a healthier lifestyle through home-cooked meals. Time constraint is the top factor that stops millennials from cooking. However, based on our interviews, it is notable that the other major factors are cleaning up after cooking and difficulties in sourcing the food ingredients. Most of our research participants have poor cooking skills which further deteriorate their cooking experience.

Design Prototype

Based on the earlier result, we discovered various design ideas and concepts with the use of the opportunity mind map. We further combine concepts to create five solutions for development and narrow them to one - CookSmart as our final solution, which collaborates with cooking studio with in-built AI within mobile applications for recipe recommendations and ordering.

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